From May 18 - 26 , 2024 , Fresh - o - Fair direct the International Florist Trip to Ecuador during which flower store could get to know flower farm and producers . " It was a transformative experience that highlighted the critical connection between florist and the origin of their flowers . This year ’s trip was not just about observing the beauty of Ecuadorian flowers but also about realise the intricate processes , social initiatives , and environmental efforts that bear out the efflorescence manufacture , " says Claudia Muñoz , co - founder of Fresh - o - Fair , an online flower supplying platform .
Visit to Flower Village
Workers at Endless Spring
The heart of the blossom industryAccording to Claudia , one of the most critical aspects of the misstep was give florists the opportunity to see at first hand the work that goes into producing the flush they use daily . Visiting the farms and stock breeder , take into account them to witness the journeying from seed to bloom , gaining a deeper appreciation for the blossom they arrange . " The importance of knowing where the flowers come from can not be overstated , as it foster a greater sense of responsibility and support for sustainable and honourable practices , " she states .
claver to Dümmen Orange
A symbiotic relationshipThe trip also emphasized the importance of unmediated interaction between flower store and flower breeders . Claudia : " Florists , who are at the head of the industriousness , can provide invaluable insights into marketplace trend and preferences . This feedback help breeders develop new varieties that meet the needs and desires of consumers . The kinship between florists and breeder is symbiotic , as it ensures the uninterrupted phylogeny and melioration of floral products . "
United Selections
Dancers at United Selections
A journey through Ecuador ’s flowered landscapeThis year , florist chaffer several farms and stock breeder among which Flower Village , Endless Spring Farms , Dümmen Orange , United Selections , Jet Fresh Growers , Nevado Roses , Rosas del Corazon , and Cantiza Floral and Continental Breeding . Each of them offered a perspective on the flower industry :
At Flower Village , florists feel the full outgrowth from breeding to farming . The possessor himself guided them through the farm , explicate every tone in detail . They run across their innovative techniques for environmental protection and the measures they take to ensure the well - being of their workers . At Endless Spring Farms , attendees learned about the hard work behind every flower they grow and the significant social impact their companionship has in the country . Claudia points out that the sojourn to Dümmen Orange was a high spot of the trip as they showcased a wide variety of blossom . In addition , there was a design challenge , as well as prizes , and the theory to relish a meal and a conversation .
Claudia adds : " We were stunned by the beautiful varieties and the tender hospitality of United Selections , including a traditional saltation execution that had us all conjoin in . “Moreover , Jet Fresh Growers " impressed " with its societal projects , and a design challenge using their enhanced roses . The visit to Nevado Roses let in a masterclass by Juan Villanueva , a florist shop from New York , which was attended by farmworkers to learn more about act upon with their heyday .
Furthermore , Rosas del Corazon showcased their roseate varieties . Florists had the chance to cut off their favorites and discuss new vogue . And last but not least , Cantiza Floral and Continental Breeding prepare a visit to a area of llama , showcasing the beauty of Ecuador beyond its flowers . There was also a visit to their greenhouse that was fill with varieties .
Design Challenge Jet Fresh Growers
Master Class at Nevado Roses
The impact of the tripThe florists who joined the stumble share their experience , play up the transformative impact of the head trip :
Dilara Chomse from Berlin : " It was so enceinte ; I had a wonderful time . All the people I meet were so lovely , I saw so many beautiful flower , had lots of large solid food , and appease in such beautiful position . I have a new appreciation for every single flower I work with because I now know some of the people behind them and read how much work go into each one . "
Karin Geiger from the USA : " The florist ' tripper was amazing ; there are no words to draw it . I learn about so many varieties that are about to come out , and I ’m excited to see them . The people here are awing , the food is astonishing , and the experience are awful . The heat breeders and cultivator have for their flower and their multitude is patent in the quality and colors of the new mixed bag . Ecuador is warm and invite , with kind and open people . Just occur ; it will be more than you’re able to imagine . "
chit-chat to Rosas del Corazon
Cochasqui Pyramids with Cantiza and Continental
The future of the peak Industry"This year ’s International Florists Trip to Ecuador was a beautiful experience , made possible by the incredible piece of work and hospitality of the farms and breeder we chit-chat . Their dedication to their wiliness and their commitment to societal and environmental projects are inspiring . The connection between florists and the line of descent of their flowers is crucial for the future of the efflorescence manufacture , and we are committed to continuing this head trip annually to strengthen these bonds . Thank you to everyone who participated and supported this event ! , " Claudia concludes .
Dates for next year ’s trip : July 13 to 21 , 2025.About the trip-up : www.fresh - o - fair.com / trip
For more entropy : Fresh - o - Fair+49 8131 9029 623 + 1 ( 786 ) 220 - 4836[email protected]www.fresh - o - fair.com
