On July 2nd Francesco Ferrini , a renowned prof of Urban Arboriculture at the University of Florence , was elected president of the Ornamental Nursery District of Pistoia ( Distretto vivaistico ornamentale di Pistoia ) , the most important in Italy thanks to its over 5,000 hectare of nurseries specialized in outdoor flora . Ferrini will aim , through a reinforced dialogue with institutions and association , including international ones , to put the need of nurseries at the middle of the urban forestry design that are emerging in Italy and in Europe . In his first lecture as president he stated that follow the pandemic , " the way of look at urban common has completely alter " and now " sell plants is almost like selling medicine . "
Last Friday the assembly of the Ornamental Nursery District of Pistoia ( Distretto vivaistico ornamentale di Pistoia ) pick out as raw chair Francesco Ferrini , among the leading expert in urban arboriculture : full professor of “ Arboriculture ” at the University of Florence , Award of Merit from the International Society of Arboriculture ( ISA ) in 2019 , but also winner in 2009 , in the circumstance of the international floriculture fair “ Flormart ” , of the “ Fabio Rizzi Award ” for his commitment ' in research and dispersion of technical - scientific knowledge in the battlefield of nursery and ornamental tree farming , in constant contact with producers all over the world . '
Pistoia Nursery District is a large Italian plant life production district with about 1500 nurseries that mostly raise outdoor plants on a full area of over 5,000 hectares . The employees count around 5,500 . Production outstrip 500 million euros , of which around 200 million euro ( 40 % ) for exports .
" Those who preceded me , " declare Francesco Ferrini , after being elected " have made it possible to implement the many activeness of the District that have guaranteed its growth , even in a context of crisis like that of recent years . So my personal thanks go to them . But there are many thing to do , not because they have n’t been done , but simply because in the last year and a half everything has changed : the perspective from which we look at urban greenery has changed . "
" The glasshouse grower , " Ferrini suppose in this heed , " must be increasingly aware that when he sells a plant , he is selling a medicine . I do n’t need to hyperbolize , but it is as if he were selling constitutive , zero - impact medicament that is not only unspoiled for the body but also for the intent . A nursery agriculturist is not just selling a product but much more , that is , a whole serial of direct and collateral benefits for human life that count more than the mere esthetic value of the flora . He / She sells something that absorbs CO2 , intercept particulate subject , reduces contamination , create shadow and therefore mitigates the effects of mood variety . "
Ferrini announce that he will take some fourth dimension to draw up the program . But he look for some of his central objectives for the Pistoia Nursery District . Among these , the affair of gardener in urban green provision , also in ordering to be capable to promptly cope with the demand for plant , and greater visibleness and internationality of the District .
For more information : Associazione Vivaisti Italianiwww.vivaistiitaliani.it
